STORYLINKING
A podcast about using narrative to connect and build community
Storylinking is a podcast for organizational leaders, storytellers, and creative professionals who want to use the power of storytelling to build stronger, more connected communities. Hosted by Tom Lietz—video producer, documentary filmmaker, and creative director with over 20 years of experience—this show explores how narrative and co-creative processes can drive culture, collaboration, and lasting impact.
In each episode, Tom talks with experts and changemakers about real-world strategies for using storytelling to solve tough problems, engage communities, and create systems for sustainable impact. Tune in for insightful conversations, actionable tips, and fresh perspectives on the art and science of community-centered storytelling.
Using Co-Creation to Break Silos and Build Alignment, with Susan Bartlett
“What’s difficult in a modern corporate environment is not having an idea. It’s getting an idea through to implementation, through all of the corporate hoops and hurdles that have to be cleared.” — Susan Bartlett
Building Trust and Engagement, with Jody Horntvedt and Eriks Dunens
“The reality is when you work with groups, every time you bring someone new into a group, you need to take that time to get to know people, and begin to look at ways in which we can build those levels of trust.” — Jody Horntvedt
Community and Career: Unpacking the 2024 Wiley Society Member Survey with Rich Green
“So many people join for the purpose of career development and career advancement, and yet it’s almost always in our surveys what members are least satisfied with.” – Rich Green
Facing the Fracture, with professor of counseling psychology Tania Israel, Ph.D.
“The best hope that we have for holding our country and our democracy together is the relationships that we have with other people in our country. We can talk about what elected officials or the media should do, but we can actually do something about strengthening our connections with other people, and it will make a difference.” — Tania Israel, Ph.D.
Inclusive Identity Storytelling, with Philanthropy Consultant Katherine Lacefield
“What is your objective in a nonprofit? Is it to win the argument or is it to get people involved? And I think that's where we need to drop down our ego a bit and listen more, get the community at each different level. If you invite them in to share their stories, people feel more included as well.” – Katherine Lacefield
Rethinking Association Strategy, with product strategist James Young
“Strategy, it really is finding a critical mass and finding enough distributed leadership to say, Hey, there's a problem. What is the problem? How do we define that problem? And then how do we create some shared energy and urgency around that problem?” – James Young
Creative Collaboration Across Boundaries, with Filmmaker Tim Whalen
“We see collaborations every day from things that are simple, like a shoe brand collaborating with a pop culture brand… We’re stronger together when we do it, but it has to be the right fit.” – Tim Whalen